Ubisoft Wins $13.2 Million Settlement Over Bratz Dolls
Posted in SettlementUbisoft Entertainment was recently awarded $13.2 million against MGA Entertainment, owner of the Bratz line of dolls, in an arbitration over a breach of contract complaint.
The complaint centers around a 2002 licensing agreement that gave Ubisoft Entertainment the right to publish video games based on MGA’s line of Bratz dolls. Following a 2003 explosion in popularity of the Bratz brand, MGA allegedly sought to force a renegotiation of the contract by terminating the previous license “without cause and on pretextual grounds.” When Ubisoft refused to renegotiate, MGA sued. In response, Ubisoft filed a countersuit alleging that MGA’s termination of the prior licenes was a breach of contract.
The arbitrator eventually ruled in favor of Ubisoft, rejecting all of MGA’s claims. The Los Angeles Superior Court later confirmed the arbitration award, which covered lost profits, attorney’s fees and interest.
For more, see: Gamesindustry.biz
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